Visibility Transformations
Real positioning shifts for premium local businesses.
Howland Plastic Surgery – Draper, UT
Challenge
Dr. Howland had an established plastic surgery practice but wanted to strengthen his Google rankings and local SEO presence to capture more high-intent procedure searches in his market.
Strategy
Comprehensive local SEO and Google Business Profile optimization focused on procedure-specific search intent, paired with a structured content strategy to build authority in a competitive luxury market.
Execution
A 90-day intensive campaign covering full GBP buildout, citation cleanup, review generation, and targeted content - designed to establish the practice as the dominant result for high-intent local searches.
Visibility Outcome
Oculoplastic & Orbital Consultants: Dr. Michael A. Connor – Palm Beach Gardens, FL
Challenge
Dr. Connor ran a well-established oculoplastic practice but needed to enhance his digital visibility and authority to attract more qualified patients and secure prestigious press features in his specialty.
Strategy
Multi-location GBP optimization with location-specific keyword targeting, a unified reputation management system across all sites, and strategic press positioning to build brand-wide authority while maintaining local relevance.
Execution
Simultaneous optimization across all locations - standardizing NAP data, building location-specific review pipelines, and deploying procedure-focused content at scale to close the visibility gap in each market while securing national press features.
Visibility Outcome
- Improved local map visibility
- Increased qualified patient inquiries
- Strengthened online authority and review presence
Dino Maglić Plastic Surgery – Draper, UT
Challenge
Dr. Maglić operated a successful plastic surgery practice but wanted to dominate local search results and improve his Google Business Profile performance to capture more high-value procedure inquiries in his competitive market.
Strategy
Google Business Profile optimization focused on maximizing local search visibility, strategic review generation, and reputation management to establish dominance in key procedure searches.
Execution
Complete GBP optimization including profile enhancement, citation management, systematic review generation, and strategic content deployment to position the practice as the top choice for premium procedures.
Visibility Outcome
- Improved local map visibility
- Increased qualified patient inquiries
- Strengthened online authority and review presence
Verified Account Growth & Optimization Screenshots
Raw platform data. No vanity metrics.
Instagram Growth
Behind-the-scenes strategy for recognized medical authorities.

@drnicholashowland
Strategic Influencer Growth & Positioning

@drmikeconnor
Press Positioning & Authority Image Optimization

@drjaquish
Authority Brand Expansion & Platform Verification
Google Business Profile Rankings
Review Growth
Raw platform data. No vanity metrics.
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